Leximancer In the News

Posted on August 12, 2008. Filed under: Customer Insight Portal, Leximancer | Tags: , , , |

Leximancer has started its expansion from Europe and Australia into the North American market – and that move is gaining attention as businesses realize the power of the software, the great possibility of partnerships with OEMs and the ease and depth of The Customer Insight Portal.

We were featured in the business section of the Boulder Daily Camera (a regional publication in Colorado). Business writer Alicia Wallace highlights why the Leximancer software and The Customer Insight Portal are such important business tools in today’s marketplace.

The article also talks about the features of Leximancer including language independence, the ability of the technology to deal with massive amounts of data and quotes Chris Westfall, Leximancer vice president for business development:

“The program, which is language-independent, analyzes the words, phrases and context from a broad spectrum of forums and pools that information together in a chart- and web-based form that allows the users to gain meaning from the content.”

Also noted in the article was the unique ability for Leximancer and The Customer Insight Portal to work with no prior set up. You upload the data and the analysis begins, in the time it takes to make a pot of coffee. And, the software delivers the root cause of customer problems or issues, giving insight in the “why” there is an attitude or behavior, not just “what” that attitude or behavior might be.

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