Did Apple get it right with the new MacBook?
When Apple launched their new line of MacBook a few weeks ago, many people were excited to see some positive changes from the outdated version still in stores. Although Apple got many rave reviews on the MacBook, not every user loved everything about the newest version.
Using reviews of the new MacBook from CNET, Leximancer’s The [...]
Powerfully Simple
Two concepts you rarely see linked in software reviews are “powerful” and “easy to use,” but those concepts are the first impressions of everyone who has put The Customer Insight Portal through its paces.
Fern Halper is the latest to be surprised by the powerful simplicity of the Portal and the speed of reaching actionable insight. [...]
Leximancer Used to Create Political Insight in Australia
Here is another use of Leximancer – this time in the political realm in Australia. Graham Young from Online Opinion, uses Leximancer to analyze public perception’s of two leading Australian political figures.
His series of analysis show how the public perceptions vary between two dynamic leaders, Malcolm Turnbull and Kevin Rudd. His conclusion?
The public sees Turnbull’s energy and [...]
Leximancer Launches The Customer Insight Portal
Leximancer is pleased to announce the availability of The Customer Insight Portal. We think it will forever change the way you think, look and respond to customer data.
Most companies are sitting on gigabytes of customer data: call center notes, comments received through corporate Web sites, e-mails, survey results and much more. They also know that [...]
