Archive for February, 2009
Do You Achieve Customer Intimacy?
Special note to readers: This may be Leximancer’s ONLY holiday themed blog post, but pending feedback we’re willing to try again. ☺ With Valentine’s Day coming up, now is as good a time as any to ask yourself – do you achieve customer intimacy? Sure, you can throw all kinds of stuff at your customers [...]
Read Full Post | Make a Comment ( 3 so far )Net Promoter Conference Recap
We recently attended the Net Promoter Conference out in San Francisco and wanted to share some of the great insights we took away from our time there. Leximancer has a partnership with Satmetrix in which their Net Promoter customers can receive services based on The Customer Insight Portal alongside Satmetrix’s other solutions. We were able [...]
Read Full Post | Make a Comment ( 2 so far )Gut Versus Data: Making Decisions For Your Corporation
Thomas Wallgum, an editor at CIO Magazine, had a recent article with a surprising admission from a study conducted by Accenture – 40 percent of major corporate decisions are made by instinct, not data. This might seem surprising at first but it becomes more understandable considering that most executives receive data in hard-to-understand formats that [...]
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